|Author||: Donald Getz|
|Publisher||: Goodfellow Publishers Ltd|
|Total Pages||: 198|
|ISBN 10||: 9781911396642|
|ISBN 13||: 1911396641|
|Language||: EN, FR, DE, ES & NL|
Focuses on stakeholder theory applied to event management and goes beyond traditional approaches by treating event management as an applied field. It looks at issues such as stakeholder relationships and the management functions of planning, organizing, staffing, directing and controlling in the events sector.